About
He's taught negotiation to Fortune 500 CEOs, world leaders, and Navy SEALs — and is widely considered one of the top negotiation scholars in the world.
Signature moves
Write their victory speech
If they can't sell the deal internally, they won't take it.
Frame before you ask
How you set up the question determines the answer.
Make it easy to say yes
Remove friction, not just price. Yes follows ease.
Videos
Write Their Victory Speech
Deepak Malhotra
Main idea
Before pushing for what you need, ask yourself: how will the other person explain this deal to their boss, their team, their shareholders? If they can't walk away looking good, they won't say yes — even if the deal is objectively right for them.
